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National Forest Ambassador is named Environmentalist of the year

Thursday, 15th January 2009

National Forest ambassador Jonathon Porritt has been named environmental personality of the year, from a shortlist that included Sir David Attenborough and Prince Charles.

 Sir Jonathon, founder director of Forum for the Future and chairman of the government-backed UK Sustainable Development Commission, planted the 6 millionth tree in The National Forest in 2005, and on accepting the invitation to become an ambassador for the Forest said:  “The National Forest is a beacon of hope and a pioneering initiative for the UK as a whole.” 

 He becomes the second individual to receive this award, which is sponsored by edie, Europe’s biggest environmental website, for raising public awareness of environmental issues, after Al Gore picked up the award in 2007 following the release of his climate change movie An Inconvenient Truth.

Receiving his award at a gala dinner held at the Natural History Museum in November and hosted by Alistair McGowan, Sir Jonathon said:  "Following in Al Gore's footsteps, in receiving this award, is obviously a great honour, and all the more timely given just how important it's going to be to keep green issues right at the top of the agenda in such difficult economic conditions. That's certainly going to be my principal challenge over the next few months."

 Sophie Churchill, Chief Executive of the National Forest Company said: “The National Forest means a lot to local people, but it also has the support of high profile environmentalists such as Jonathan Porritt.  He has campaigned strongly for the very things which make The National Forest so special – it is great to see him being recognised in this way.”